Looks like ActiveState Show archive.org snapshot is trying to market a new Ruby distribution for Enterprises:

ActiveRuby Enterprise Edition is designed for businesses with large Ruby deployments in essential, mission-critical applications that, when down, could cost your business in lost revenue and a damaged reputation. Deploy Ruby with confidence knowing you're using the most secure, enterprise-grade builds for the platforms that power your business. You'll get priority access to our Ruby experts for technical support and best practices guidance. Plus, enjoy guaranteed Intellectual Property (IP) indemnification to reduce risk in today's business environment.

ActiveRuby Business Edition will provide an affordable solution for small- and mid-sized teams that need fail-safe Ruby for business applications, but don't require advanced features like indemnification or site-wide licensing. Business Edition customers trust ActiveState's guaranteed technical support and regular fixes and updates to ensure they're using the most secure, high-performance Ruby.

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