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LukeW | "Mad Libs" Style Form Increases Conversion 25-40%

Lexy
March 26, 2010Software engineer at makandra GmbH

A while ago, I came across a unique registration form built by Jeremy Keith for his audio sharing site, Huffduffer. Though it asked people the same questions found in typical sign-up forms, the Huffduffer registration form did so in a narrative format. It presented input fields to people as blanks within sentences (Mad Libs-style, if you will).

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Posted by Lexy to makandra dev (2010-03-26 10:29)